In most other parts of the world, the total iOS market share can vary 20-40%
As much as Android is a hugely popular buyer’s choice worldwide, Apple’s devices still cover 54% of the market in the USA, 53% in Canada, and 53% in Oceania. Even if you are an exclusively Android-focused provider - why not cover both essential market segments? New unexplored market horizons mean new market shares, and more users. You might be missing out on Apple’s “flip side” of the market for no reason at all. Expanding Your Customer Base and Developing New Markets
Essentially, all reasons to port an Android app to iOS come down to seizing an opportunity to expand into yet uncharted, profitable horizons for further growth in the scope of the global mobile software market.
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